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Since 2005 MIG’s separate businesses including 4^th Screen Advertising, Jigsaw and New Toy have been at the forefront of a broad set of mobile and digital markets, serving a blue-chip client base with mobile messaging,, mobile billing, mobile advertising and mobile and digital marketing solutions.  Along the way MIG has gained a well deserved reputation as a innovation led, customer focussed business.

Kilrush, is set to revolutionise the mobile internet. The mobile publishing platform has been designed to work with all the component parts of a customer’s digital portfolio from mobile internet publishing to developing iphone applications, widgets and websites. Kilrush also comes with mobile advertising and billing capability as standard, making it possible to generate income from the mobile internet from day one.

The platform is also designed to be scalable and has the flexibility to serve both large and small businesses across multiple sectors including publishing companies, agencies, service providers, operators, broadcasters and media and entertainment businesses, enabling them to mobilise their own content and information assets or upgrade their existing approach to the mobile internet in extremely competitive timescales.

Mobile Interactive Technology (MIT) is the operating technology business within MIG and designs, develops’ and builds proprietary applications and technology for the global mobile and digital markets.

Core products within MIT include:

• SMS Gateway which is connected to all the UK and Irish mobile operators and is the fastest cross network SMS messaging gateway in the market
• MMS Gateway which supports cross network mobile short codes allowing both in and outbound multimedia content messages
• Voice Gateway which connects five digit mobile short codes to IVR platforms to provide transparent premium services
• MIGPay, a leading mobile billing platform built to PayforIT industry standards
• MIDAS, which compiles a suite of mobile messaging products and services. 

Current sectors utilising MIT products include brands, agencies and mobile network operators, through to media, mobile service providers and corporate businesses.

Barry Houlihan, Founder and CEO, MIG said: “We care about our clients and listen to their requirements at all times, whilst continuously ensuring our technology and solutions allow everyone to overcome the increasing challenges that face the mobile and digital industries.  All our business solutions and technology are fully integrated so we can truly work with all our customers, across the value chain and across our group businesses, to deliver a focused mobile and digital strategy at a time when clarity is so critical to survival and further growth.

“The launch of Kilrush and Mobile Interactive Technology is another step towards our vision of creating the world’s most integrated mobile and digital services business.  Following unprecedented demand for our services across the group, our announcements follow huge internal investment to capitalise on the growing global mobile and digital phenomena.”